{"product_id":"maffrei-pelaverga-2025","title":"Maffrei, Pelaverga, 2025","description":"Pelaverga from the self-styled \"Bros in Wine\": Andrea and Stefano Mascarello, two brothers from a long line of La Morra winemakers who set out to start a domaine of their own. It's exactly the kind of off-the-beaten-path Piedmont bottle we love to hand to people, because in a region where most of the talk is about Nebbiolo, a grape like Pelaverga rarely gets its turn. The new label is young, but the know-how behind it isn't. Both brothers studied oenology, and they work alongside their father and uncle. Back in La Morra they look after the Torriglione vineyard their grandfather planted. In 2021 they bought the hilltop farmhouse next to their sandy vineyard at the very top of the village. This one is 100% Pelaverga Piccolo from vines they lease long-term in Verduno, raised only in steel tanks and made fresh, to be drunk young.","brand":"Canopy Wines [CW]","offers":[{"title":"Default Title","offer_id":50596725981241,"sku":"NYC-W-CW-`32828`-092826-34","price":44.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0125\/1518\/0601\/files\/IMG-4781.jpg?v=1790716261","url":"https:\/\/nyc.flatiron-wines.com\/products\/maffrei-pelaverga-2025","provider":"Flatiron Wines \u0026 Spirits NYC","version":"1.0","type":"link"}